Develop and offer standalone AI-powered tools derived from boringmarketing.com's proprietary technology, allowing in-house SEO teams to implement advanced strategies and outrank competitors without relying on agency services.
Opportunity7.8
Why now
Advancements in AI agents make sophisticated SEO accessible; market trend towards unbundling services into self-serve tools; desire for cost-effective, in-house solutions.
Market gap
Existing SEO tools may lack advanced AI agent capabilities; agencies are expensive, leaving a gap for powerful, self-serve solutions.
Business fit
Type
SaaS, Tools
Target
Companies with in-house SEO teams, marketers looking for advanced tools
Revenue
High (SaaS model, recurring subscriptions)
Founder
Existing SEO agencies, AI/SaaS product developers
Scores
Problem
8.0
Feasibility
7.0
Why now
9.0
Go-to-market
7.0
Confidence
9.0
Proof signals
starting to use a lot more agents and we're not even starting to use the the the implementation of boring marketing.com as a lot more agents and a lot more AI a lot more proprietary technology that we built okay so what you know what you're going to get from Austin 2025 is just more tools that you can use on your own so you won't need to um you won't need to sign up to the service to actually to to get the the the amazing result of of boring marketing.com because we we you know that's was one of the key insights I guess for 2024 some people have their own SEO teams or have their own marketing teams and are just like I just want to implement myself and it's like okay great so we're building a we're unbundling a lot of the product so in early 2025 you'll see some some cool stuff there
Keyword demand
Keyword
Volume
Growth
AI SEO
8,100/mo
-33% YoY
SEO tools
49,500/mo
+83% YoY
AI marketing
5,400/mo
-19% YoY
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
Source episode
My 2024 Year in Review (net worth update etc)36:36
boring marketing.com as a lot more agents and a lot more AI a lot more proprietary technology that we built