An online writing education company offering a 5-week cohort-based program. It focuses on helping individuals build online audiences and differentiate their voice in the digital age, counter-positioning traditional education by leveraging internet scale, community, and personalized feedback.
The internet allows for unprecedented scale and niche targeting; algorithmic social feeds accelerate audience growth; AI's rise necessitates a unique human voice; modern learning science supports cohort-based, community-driven models.
Traditional education is expensive, often ineffective (lecture-based), and doesn't leverage modern learning science or internet capabilities for structured writing and audience building. There's a lack of high-quality, community-driven online programs for creators.
| Keyword | Volume | Growth |
|---|---|---|
| online writing course | 3,600/mo | -34% YoY |
| cohort-based learning | 90/mo | -35% YoY |
| creator economy education | no data | no data |
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
you're the founder of rite of passage and I wanted to bring you on the show to talk about the business