Hiring a team to buy up the entire supply of cheap, ungraded first-edition vintage trading cards (like obscure Pokemon characters), memefying them on social media, grading the best ones to fund the operation, and holding the rest to corner the market.
Opportunity5.0
Why now
Pokemon cards are outperforming traditional assets, and obscure first-edition cards are still cheap ($2) but have finite 1999 supply.
Market gap
Focusing on 'lame' characters instead of popular ones like Charizard keeps acquisition costs low.
Business fit
Type
Collectibles / Investing
Target
Trading card collectors.
Revenue
Eight-figure business
Founder
Collectors with capital ($400k) willing to play long-term asset games.
Scores
Problem
3.0
Feasibility
5.0
Why now
8.0
Go-to-market
6.0
Confidence
8.0
Proof signals
Kabuto King influenced the price of Kabuto cards to go up 100x by buying supply and making a meme.
Pokemon has outperformed the S&P.
Keyword demand
Keyword
Volume
Growth
first edition pokemon investing
no data
no data
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
Source episode
Side Hustle King: 6 $60K/Mo Businesses Nobody's Doing45:03
buy every single first edition Pokémon card from 1999, regardless of the character... you own the supply. And if/when... the price goes 10 to 100 X, you've got an eight-figure business on your hands.