Applying modern, sophisticated, and aesthetically pleasing branding and product design (similar to 'Seed' or 'Lemi') to a broader range of consumer products targeting older adults (65+ male or female). This addresses the current market gap where products for this demographic are often medically branded or lack contemporary design.
The trend of 'millennial branding' and 'Gen Z branding' has left a void in appealing design for older, affluent demographics.
A significant demographic (older adults) is not being targeted with aesthetically pleasing, modern CPG branding, despite having disposable income and a desire for quality.
| Keyword | Volume | Growth |
|---|---|---|
| premium products older adults | no data | no data |
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
my point is I think that there's probably a lot of opportunity in in doing this style branding for older adults not young females yes and there's probably an opport to do it for well older adults let's just say that's one C that's the one that first came to mind is the older adult you know the 65 or or older male or female you know just because they're older does it mean that they don't want great beautiful products that make them feel good or or excited about it right they they're they're just like us yes yeah yeah okay yes this is a extremely important idea and a problem that like everything that is in the consumer packaged world runs into this kind of like issue right where it's we had this like era of like mil Millennial Blanding with consumer products which is like everything kind of looks the same