Late Checkout Innovation Agency: Premium Innovation Consulting
A premium innovation agency that partners with big brands and fast-growing startups to build new products and businesses. It acts as a 'cheat code' for clients to access top talent and expertise, fostering long-term relationships.
Opportunity6.8
Why now
Companies are freezing hiring or cutting staff but still require innovation, turning to external agencies for efficiency and specialized expertise.
Market gap
Providing high-impact, design-centric product strategy and execution for companies that need to innovate but lack internal resources or specific expertise.
Business fit
Type
Service, Consulting
Target
Big brands and fast-growing startups seeking innovation and product development support.
Revenue
High (premium service for big brands/fast-growing startups)
Founder
Strong fit for Greg due to his network, industry insights, and ability to attract stellar clients.
Scores
Problem
8.0
Feasibility
9.0
Why now
9.0
Go-to-market
8.0
Confidence
10.0
Proof signals
Regularly working with executives from the biggest tech companies
Clients move companies and re-engage the agency
Described as a 'cheat code' to meet and work with interesting people
Keyword demand
Keyword
Volume
Growth
innovation consulting
720/mo
-12% YoY
product studio services
no data
no data
agency cheat code
no data
no data
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
Source episode
The Ultimate Guide to Building Million Dollar Agencies19:36
my runner-up is our core late checkout agency which basically acts as an innovation Agency for for I mean big Brands but also like fast growing startups