A service-based business focused on helping individuals and companies grow their presence and engagement on LinkedIn, leveraging current platform opportunities like video content, strategic storytelling, and viral infographics. This agency would implement the tactical advice shared in the podcast to drive client growth and generate leads.
Opportunity7.2
Why now
LinkedIn in 2024 is described as 'fishing with dynamite,' offering a massive organic reach opportunity similar to Twitter in 2020-2021, meaning content goes viral easily right now.
Market gap
Many individuals and businesses are not leveraging the current organic reach potential of LinkedIn, often finding it 'cringe' or unaware of the tactical opportunities. A specialized agency can fill this knowledge and execution gap.
Business fit
Type
Agency
Target
Entrepreneurs, small business owners, B2B companies, personal brands
Revenue
High, multiple six to seven figures based on agency model
Founder
Someone experienced in social media marketing, content creation, and lead generation, ideally with personal LinkedIn growth success.
Scores
Problem
8.0
Feasibility
8.0
Why now
9.0
Go-to-market
8.0
Confidence
10.0
Proof signals
Greg Isenberg grew from 0 to 145,000 followers in 14 months with only 15 hours of work.
His LinkedIn growth translated into 'millions of dollars of revenue'.
Specific tactics for viral content (video, stories, infographics) are detailed and proven effective.
Mention of 'opportunities with LinkedIn agencies as a startup idea' in the episode.
Keyword demand
Keyword
Volume
Growth
LinkedIn growth
90/mo
-36% YoY
Social media agency
8,100/mo
-76% YoY
B2B marketing
5,400/mo
-56% YoY
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
Source episode
How to get 145k followers on LinkedIn in 1 year (it takes less than 1h/week)0:01
I went from Z to 145,000 followers in about 14 months on LinkedIn