A SaaS product that provides artificial intelligence-driven tools to assist users with various search engine optimization tasks. This could include AI-powered keyword research, content optimization, technical SEO analysis, or link-building insights, aiming to make SEO more accessible and efficient for businesses.
Opportunity6.3
Why now
The demand for efficient SEO solutions continues to grow, and AI offers powerful capabilities to automate and enhance traditional SEO tasks, creating a market for specialized tools. Greg's own successful product in this area validates the opportunity.
Market gap
While many SEO tools exist, there's always room for innovative AI-first solutions that solve specific SEO pain points more effectively or offer a more streamlined user experience.
Business fit
Type
SaaS
Target
Marketers, small business owners, SEO professionals, content creators.
Revenue
High, multiple seven to eight figures (SaaS model).
Founder
Founders with strong backgrounds in SEO, AI/machine learning, and SaaS product development.
Scores
Problem
8.0
Feasibility
7.0
Why now
8.0
Go-to-market
7.0
Confidence
7.0
Proof signals
Greg details the creation of 'boring marketing.com' which 'pivoted it to SEO' and then 'we built the AI assisted SEO tool'.
The business is projected to do '7-8 million in ARR next year', indicating significant market validation and success for such a tool.
Keyword demand
Keyword
Volume
Growth
AI SEO tool
2,900/mo
-33% YoY
SaaS SEO
880/mo
-75% YoY
Content optimization software
90/mo
-35% YoY
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
Source episode
How to get 145k followers on LinkedIn in 1 year (it takes less than 1h/week)2:43
we built a business called uh boring marketing.com which you know we'll probably do 78 million in AR next year and it started off as a Twitter account called app boring marketer ... pivoted it to SEO and then it started ... and then we built a free community for people interested in boring marketing and we built the AI assisted SEO tool