A new NFT marketplace (LooksRare.org) launched a "vampire attack" on OpenSea by airdropping tokens to OpenSea users based on their transaction volume, incentivizing them to list NFTs on LooksRare and claim tokens, thereby bootstrapping a new network and creating competition for the incumbent.
Opportunity7.7
Why now
Web3 innovation allows for public blockchain data analysis to reward loyalty; desire for decentralized alternatives and lower fees in the booming NFT market. Meme culture driving value in tokens.
Market gap
Centralized NFT marketplaces with high fees and lack of decentralization; lack of token-based loyalty rewards for users.
Successful token airdrop that quickly gained value;
high APR for staking;
attracting significant transaction volume and users from OpenSea;
stable token price after initial launch;
OpenSea is forced to adapt.
Keyword demand
Keyword
Volume
Growth
NFT marketplace
5,400/mo
-56% YoY
LooksRare
260/mo
-64% YoY
vampire attack
260/mo
-47% YoY
airdrop
60,500/mo
-18% YoY
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
Source episode
Memes Rule The World with Dogecoin Creator Billy Markus | Where It Happens4:52
open c got vampire attacked um by this thing called what's it called looks look stock looks rare looksrare.org ... basically they entice you to come over and list nfts on their new marketplace looksrare.org and the way they're doing it is by offering you an airdrop of these looks tokens