Web3 Platform for Direct Artist-Fan Engagement & Monetization
A new infrastructure or platform that enables musicians to deepen their relationship with fans and monetize their work directly, cutting out traditional intermediaries like Spotify. It aims to allow artists to capture more value from their creations and build more immersive, ownership-driven experiences with their super fans.
Opportunity5.5
Why now
Web3 enables you to create a system where you can kind of cut out this middle layer of rent collection and aggregation and that the people on the two ends the artists and the consumers can get more of the value that they create within this ecosystem.
Market gap
Current music platforms do not effectively facilitate deep artist-fan relationships or equitable value capture for artists, leading to a 'broken' industry.
Business fit
Type
Web3 platform, marketplace, community tool
Target
Musicians struggling to monetize, super fans seeking deeper engagement and ownership.
Revenue
High (NFTs, direct sales of music/experiences, subscription models, tokenomics)
Founder
Music industry veterans, web3 developers, community builders.
Scores
Problem
9.0
Feasibility
7.0
Why now
9.0
Go-to-market
8.0
Confidence
9.0
Proof signals
Only two percent of spotify artists are earning more than one thousand dollars a year and one tenth of one percent point one percent are earning over a hundred k per year.
Spotify relative to other music streaming platforms they are way lower than others way lower than tidal and some of the other players in terms of the average payout per 1000 streams for the artists.
web 3 music plays which i'm sure you have I know you have a bunch of friends that are investing in the space you're investing in the space i've just seen more and more companies that are trying to disrupt that landscape.
Analogy to D2C brands bypassing Amazon.
It's wild that is 2022 and the only way i could engage with the artists i love is buying tickets to a physical event buying a t-shirt or listening to the music where they don't get paid that much like there's just music is such a you know huge part of so many of our lives that like we are looking for ways to you know it's a lifestyle
Keyword demand
Keyword
Volume
Growth
Web3 music
20/mo
-75% YoY
Artist monetization
no data
no data
Music NFTs
50/mo
-57% YoY
Creator economy music
no data
no data
US English Google Ads volume from DataForSEO; growth uses returned monthly search history.
Source episode
Will Meta Bounce Back? (with Nikita Bier) | Where It Happens | Bonus Episode55:35
spotify's economic model and broke it down... artists on one side that are creating the content... consumers who love it... then you have all this rent being collected in the middle